What do you love to do in your free time? Do you have a hobby that you are exceptionally talented at? My goal today is to challenge you to monetize your passions to create a profitable business venture that you love. You may be thinking, “I have no idea how I would...
Overlooking social media when marketing for your small business is a huge mistake. Social media can be a powerful marketing tool. It is a way to engage with your customers, show your consistency, and share a little bit more about why your business can help your...
From the very beginning you need to develop a consistent plan of action. This might seem unnecessary or tedious, but it is absolutely essential for the longevity of your small business. Inconsistency creates trust issues or confusion between your client and the...
More than half of startups fail, But why? Although there are dozens of reasons that businesses struggle to find sustainability one of the most obvious often goes overlooked. Deeply understanding your customer is crucial for small business success. In order for a...
SEO is a term often thrown around in the marketing world, but what is it and why is it so important? SEO stands for Search Engine Optimization. Essentially it is the process of driving more quality traffic to your site through organic and natural search results on a...
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